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Company

Article/Photos by: CREM International

Crem International

We’re a company with a complete offer of coffee and espresso machines. Crem International has a strong owner-
ship grouping, with a distinct focus on growth. That gives us at Crem International excellent potential to be a world-
leading manufacturer of coffee and espresso machines.
Crem International has two familiar and very strong brands – Coffee Queen and Expobar. Under the brand Coffee
Queen, we have brought together all our machines for freshly brewed and instant coffee, water and juice. Under the
brand Expobar, we offer our top-quality espresso machines. Bringing together these two brands means we manufacture
the market’s widest offer. It makes us unique.

Business Concept
Crem International develops, produce and market
beverage solutions, to the right quality for offices, restau-
rants, catering and retail.
With a broad range and a high degree of service,
these products are sold through partners on the global
market.

Mission & Vision : A Cup of Delicious Coffee
We can describe Crem International’s mission and
vision very simply – to manufacture top-quality coffee and
espresso machines for the global market. It could not be
simpler. Sebastian Lindström, CEO
We all have our own relationships with coffee, our
own taste references. Some want to enjoy a perfect early-
morning breakfast cappuccino, completely undisturbed. to our very wide offer of top-quality machines. Machines
Others want to throng at the bar after dinner, and perk that are designed and built by skilled employees and
up with the help of a strong espresso. And others want to supplied by knowledgeable retailers. This means we must
meet their friends at the café, getting together over cups also be constantly and keenly aware of people’s coffee
of well-brewed coffee and delicious pastries. habits and requirements. It also means we must constantly
At Crem International we will help our retailers develop machines that combine the latest technology
satisfy people’s coffee requirements, whatever their coffee with the demands imposed on us. This is something we
preferences. And whether they want to buy their coffee are looking forward to with eager anticipation. To be able
in a café, a restaurant, at work or anywhere else. We will to really show the world Crem International’s inherent
become this constant presence in people’s lives thanks strength and genuine expertise.
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