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Company
Article/Photos by: MIXER SRL
MIXER SRL
Specialist fruit puree mix and syrup producer
set to conquer SE Asia.
It has taken over 25 years for Mixer to reach our In 1990 Mixer launched the first ever concentrate
shores, however the independent family owned Company puree mix in the Italian domestic market. This was an
headed by president Moreno Salmi is fast making a name enormous challenge in a market dominated by the large
for itself with rapid expansion into distant international syrup producers who were selling cheaper products made
markets which appear to have an enormous thirst for from aroma’s and a small percentage of fruit. Moreno,
Mixers revolutionary line of 28 concentrate fruit puree however, who had worked in bars and led successfully
mixes for cocktail makers in bars, hotels, coffee shops and a multinational sales team selling syrup products, knew
kitchens. that the market was ready for a higher quality product and
that technology was sufficiently advanced to allow the
company to develop 100 % fruit from concentrate puree
which would simplify the work of the barman who were
used to preparing their own fruit preparations which at the
end of the day if not used , would go to waste. The early
products were packed in decidedly non barman friendly
containers and in 1997 Mixer then launched and patented
the first barman friendly speed bottle which today is used
the world over adding flair, speed and efficiency to the bar
operators tasks. From 2006 the company changed from
a trading to a production company taking control of its
manufacturer and driving R&D and ingredient selection
process. The best fruit crops are selected from around
the world and production is completed at our production
plant in Brescia North Italy.
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