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Compared to their fami-
ly-owned peers who can have
food on the table with human
beings, it is difficult to say
However, when such good will gets immersed in busi- get more “tips” driven by their instinct – getting close to cus-
ness context, the profit-oriented animal theme cafes become tomers with snack, allowing them to pat itself, having a nice the animals in theme cafes
the mainstream. As we tend to prefer pretty little animals but meal and leaving. In this way, customers pay for the short
there is no beauty standard, the “clean bred” seems to become experience of being a pet owner, having fun with the animals. really share the enjoyment
the only “fair” rule to judge if an animal is good businesswise. However, stuck in the identity of “pet”, the animals are forced
For dogs and cats, the market requires them to be pure-bred to work and communicate. Compared to their family-owned with human.
with certificate, and judge their class based on if the pets are peers who can have food on the table with human beings, it is
eligible for competitions and their results. This brings the difficult to say they really share the enjoyment with humans.
increasing price of normal pets and homogenization of cat Brutal “new friends” The store owners’ eagerness for
and dog cafes, forcing some stores to find a new profitable profit doesn’t just reflect on hiring non-human staff, but also
way. They have turned their eyes to those uncommon animals. on their hourly consumption pattern. The furry and pure an-
To offer friendly experience, sheep, rabbits, racoons and call imals appeal to many customers who may feel the place is like
ducks are good choices; for special style, hedgehogs, owls and a stress-free Utopia and want to “occupy” their lovely emo-
lizards are introduced. tional comfort. However, in the harmless space, some may even
Reversed subject In most of the animal cafes, custom- be malicious. To protect animals and ensure high turnover rate,
ers can purchase snacks to feed the animal staff. Leaving the many animal cafes offer service packages for one or 2 hours.
nature and embarking on the journey of taming, the animals With the package, customers can play with animals within the
are led to experience the social life and quickly learn how to certain time, and enjoy some drinks and desserts.
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