Page 8 - #87 eng
P. 8

C






















                                 COFFEE






                           THROUGH






                GENERATIONS























                                                                                                                                                  Generation X, or the Baby Busters

                   When you are part of a generation, it is easy not to pay attention to what came before or                     Generation X, or those born between 1965 and 1980, grew up in a time of great change. The
                   what will come after. Each generation is shaped by the world around them, and each one                        Cold War was still ongoing, and there was a real sense of threat in the world. This led to a
                   has had their own unique experiences that have led to different expectations and needs. The                   generation of people who were independent and self-sufficient. At the time, the coffee in-
                   coffee industry has been no exception to this rule, with each new generation bringing their                   dustry was still very traditional, with most people getting their coffee from cafes or restau-
                   own quirks and preferences to the table, thus driving the industry forward. Let us have a                     rants. This generation was the first to start making coffee at home, using instant coffee
                   look at how the last three generations have changed the coffee industry.                                      packets or percolators. Their approach to home brewing paved the way for the coffee mak-
                                                                                                                                 ers we have today.






     8 8                                                                                                                                                                                                           9
   3   4   5   6   7   8   9   10   11   12   13