Page 7 - #87 eng
P. 7

“WE PRINT GOOD STUFF ABOUT COFFEE.”         FROM THE EDITORS





                     Another year is coming to an end,  and what a year it has been! We’ve seen so many
               changes and had to adapt to new situations. Now, as we look ahead to the next year, we’re
               especially excited to present to you the theme of this issue: Youth, the Freedom of Grabbing
               Coffee Anytime, and the New Generation.
                     Although coffee is known as the drink of the world and has become a way of life, it
               is undeniable that its main consumer group is still young people, and their demand has led
               it to be a smarter consumer experience. But can a more smart consumption experience itself
               bring a freer, more comfortable coffee life? With this question in mind, we sorted out the
               connection between smart consumption, convenience and quality coffee products and the
               specialty coffee industry, as well as the real meaning of consuming specialty coffee, expect-
               ing to find a balance between coffee representing a new generation and the real value of
               specialty coffee consumption. We ask you to put your thinking cap on for our Cover Story,
               where we explore how we can bridge the gap between coffee producers and consumers so
               that both understand the value of the product beyond ever-changing trends.
                     What has to be admitted is there is so much potential in young people, you can find
               some incredible young people making waves in the world of coffee, tea, and ice cream al-
               ready in this issue. Free spirit and fresh ideas blend together in our Design column, while
 Coffee t&i (China)  our Origin column explores new possibilities for coffee cultivation in Sicily. We also return
 To keep updated about the coffee   Resources  South Korea
 society, please follow us:   China     Sissi Xiao  to Melbourne for our latest Cafe Hopping, where our local contributor introduces you to
  @coffeeteaimag  Nicole Ou  #4906, Block 107, 297 Tanhy-  some of the latest and greatest cafes that are popping up around this hip city. Our Opinion
 No.23, Lane 1157, Middle Yan’an   eon-dong, Ilsanseo-gu, Goyang-si,
 Publisher  Rd., Jing’an District, Shanghai,   Gyeonggi-do, South Korea  columnists offer their takes on the way OATLY is leading the new generation, and how
 Shanghai CTI Media Co.,Ltd.  China  +82 010 2314 1024  complexities such as convenience and sustainability shape the world of specialty coffee.
 +86 21 6333 9299  +82 031 919 8118   Our tea explorations take us to the United States, where we visit a tea farm in South
 Managing Editor  cti@coffeeteaimagazine.com  sissi10.24@hotmail.com
 Nicole Ou     Carolina and discover the story of North America’s classic tea. In Ice Cream, we meet some
 Singapore  Australia  of the young people who are making waves in the world of gelato, we discover some unique
 Editor  Suvin  Dolo Coffee Supplies  flavor combinations with the help of tea, and we take a deep dive into a new wacky flavored
 Vasileia Fanarioti  Noel Building,50 Playfair Road,   428 Johnston Street, Abbotsford   world. Youth represents the future, while actively shaping the present. However, it is im-
 Anna Zhang  #07-03 Singapore 367995   VIC 3067, Melbourne, Australia
 +65 91092588   +61 3 9415 6696  portant to remember that every generation has something to offer, and that we can all learn
 Proofreader  cti@coffeeteaimagazine.com  contact@dolo.com.au  from each other. What matters most is an open mind, a willingness to experiment, and a
 Vasileia Fanarioti
 Vietnam  The contents of this publica-  passion for discovery. So, let’s all raise a cup (of coffee, tea, or ice cream, of course!) to
 Design  Vuong Boi Nghi  tion must not be reproduced   ourselves, to each other, and to the exciting times ahead.
 Jun Guan  3rd Fl, Yoco Building, 41 Nguyen   in whole or in part without
 Jiarong Xie  Thi Minh Khai St., Dist 1, HCMC,   written permission from the
 Vietnam  publisher. For any permission
 Cover Art  +84-8 3822 5806  requests, please email
 Zeddy Chen  aki@coffeeteaimagazine.com  cti@coffeeteaimagazine.com  -------  CTI Editor Team



 6                                                                                                      7
   2   3   4   5   6   7   8   9   10   11   12