Page 96 - #52 English

Report
Story and photos by Coffee t&i Thailand

Japan Coffee Trend

by Yukihiro Sugimoto

Green bean consumption statistic below shows USA as
the biggest coffee consumer in the world, followed the biggest
coffee producer in the world, Brazil. Interestingly, Japan comes
4th with over 7 millions bags consumed per year.

Japan coffee consumption (×1000bags)

countryuntryuntr 2011 2012 2013
USA 22,044 22,232 23,420

Brazil 19,720 20,330 20,085
Germany 9,460 8,830 9,378
Japan 7,015 7,131 7,435
Italia 5,689 5,710 5,646
4 biggest consumer in the world
th

Most of Japan’s coffee imports are from Brazil, followed
by Vietnam and Colombia. Generally, coffee beans from Brazil
are natural process Arabica while Vietnamese coffee beans
are robusta and Colombian coffee beans are washed process
Arabica. A small amount of coffee from Thailand, particularly
coffee beans from Chiangmai and Chiangrai, is also imported
into Japan.
Origin countries of import

Japan Coffee Consumption countryuntryuntr 2014
In 1985, green tea and coffee played important roles Brazil 134,693
in Japan beverage consumption, with 42% of the market belong
to green tea and 51% belong to coffee. However, this change Vietnam 78,566
drastically in 2014 as coffee dominated 82% of the market. Colombia 60,340
Indonesia 41,873
Japanese coffee consumption in 1985 Guatemala 24,630
Ethiopia 22,371
Tanzania 12,222

Thailand 37
42%
(=metric ton)
54% green tea The majority of imported beans are processed into

black tea soluble coffees, making 40% of the total. Following closely are
coffee roasted coffee, with 32% of the total, while canned coffee and
ready-to-drink bottled coffee make up 18% and 10% of the total
4% respectively.

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