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Management

LOCK THE MARKET TO CATCH THE CHANCE

In addition to the retail store in Seonyudo,
ArounZ has an online platform that sells same
products as in store. Right now sells volume
online is 300 items per day, 70% of the custom-
ers are coffee lovers and baristas, the other 30%
are the café businessmen. The online platform
connects to a much broader market - Southeast
Asia is the second largest pool of customers,
including Hong Kong with the biggest percent-
age of online consumers.
According to the ArounZ representative,
Koreans like to have at least two cups of coffee
per day; also the amount of coffee consump-
tions in South Korean is rising continuously.
Although in recent years instant coffee became
unpopular due to the influence of the spe-
cialty coffee, instant coffee won’t disappear
from the stage soon because it already became
Home Café Program a part of a daily habit in a fast lifestyle of Ko-
rean people. However, Koreans will raise their
Regularly sets up free coffee lectures and talks about standards on the instant coffee. So ArounZ
the basic principles of coffee etc..
announced that they will team together with
For coffee lovers, they also have 1-on-1 lessons with the University of Seoul to improve the technol-
Q-Grader, professional baristas or roasters. ogy behind the instant coffee, they will create
a product that combines the flavor of the spe-
Café Aid Program cialty coffee and the convenience of the instant
coffee and call it RTD (Ready to Drink), we are
Free information about opening a café, including pre- definitely looking forward to it.
paring different materials, menu designs and advertis-
ings etc..

Different kinds of lessons, such as coffee educations, tests, The latest Monte-Carlo espresso machine from Conti features unique LED lights
operation management etc.
and exceptional multi-boiler system that guarantees precise and consistent water
Things you need for your café. temperature throughout the brew process. The Monte-Carlo also comes equipped
with user-friendly touch screen and the pre-infusion feature for the highest quality
cup in every menu.

ArounZ
Marketing manager Eco mode for excellent 7 colour LCD touch Cool touch steam Teflon portafilter Small time and
water volume display
screen for extra
wand
energy saving
for easy cleaning
AROUNZ For more info.: www.arounz.co.kr personality and for each group head
Kwan Hyeok Hoon
easy control

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