Page 63 - #59 English

Knowledge Sharing

Giving more information can also make the conversation clear for ev-
eryone in the coffee industry. For this purpose, SCA organized The
Sustainability Forum and WOC Lecture Series, that tried to give a clear
and common understanding of what the coffee industry needs and what
sustainability means. Lectures were telling personal stories as well as touching on top-
ics addressing the importance of understanding scientific, economical and ethical aspects
of coffee production. Moreover, everyone had an opportunity to cup and see for
themselves the difference in big variety of coffee and, what is more, guests could par-
3 Re:co
ticipate in sensory games held by CoffeeMind to check themselves and their senses.

This year,Re:co Symposium was held in Budapest along with WOC, and it
was divided into two schedules: The Talk Schedule and the Interactive Sched-
ule. As you can guess, The Talk Schedule consisted of talks from the coffee
industry leaders on various topics such as “Risks and New Solutions”, “Flavor and
Microbiology”, “Generations and Innovations”,“Sensory Science and Sensory De-
sign”. Each of the topics has smaller subtopics which were covered by several
speakers. The last two days of Re:co Symposium were dedicated to the Interactive
Schedule that consisted of Salon Talks-smaller group discussion of topics from the
first day- and Workshops. These interactive sessions allowed people to practice
knowledge and experience, providing tangible outcome.

North & Central American Coffee

We all know that coffees from Brazil, Colombia and Panama are
great, but what about the rest of America, especially North and
Central America? This year at WOC in Budapest you could not
only try these coffees for yourself, but also see how producers are
getting more and more popular among coffee lovers. During the expo visitors
could see coffee from Mexico, Costa Rica, El Salvador, Honduras and Guatemala.
Moreover, this year Mexico was presented by SCA as the official Portrait County
for World of Coffee 2017. Promoting wonderful coffee from this great country
as Mexico is one of the top 10 coffee-producing countries and over half a million
small farmers and their families rely on the crop for their economic survival.
5 Water
Moreover, this year Café de Mexico was one of the sponsors of World of Coffee
in Budapest, where you could also cup amazing coffees from Mexico.

One of the main trends this year was
the importance of high quality water.
Companies like BWT water+more and
Brita GmbH focused on providing the
best quality water, as it has a direct impact on the
development of the coffee flavors during the extrac-
tion process and as a result on the final taste. And,of
course each geographical area has its own unique
water, that is why we need to know it and manage it.
Water chemical components are highly important
for brewing a great cup, that is why all the coffee
shops are very serious about their water and TDS.

65