Page 52 - #61 English
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Cover Story
THE ROAD TO
As this November Coffee t&i is turning 10 years, we specialty coffee happened exactly during these 10 years,
decided to recap these years and try to see where the in- and specialty coffee together with new technologies
dustry is going. The past 10 years have given us countless might promises us all a bright future. According to SCA,
innovations that improve – and confuse – our daily lives. the market share of specialty cups passed non-special-
From Internet technology to finance to genetics and beyond, ty coffee with 51% 3 years ago, in 2014. Each year
advances in science and technology have changed the way consumption grows and this year’s exports in coffee
we communicate, relate to one another and think about have increased by 4.8% to 122.45 million bags compared
what it means to be a modern human being. Coffee has been to 116.89 million bags in the last coffee year, according
no exception here. As the matter of fact, the boom of to International Coffee Organization.
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