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I
Instead of static images or videos, immersive tech and 3D visualizations
offer a more engaging way to showcase products and services.
Immerse
Yourself
in Ice Cream
Immersive technology, 3D visuals and Augmented Reality (AR) are rapidly
emerging as powerful business tools. With the use of these technologies,
businesses can now create engaging experiences with interactive 3D models
in real-time for customers. Instead of static images or videos, immersive tech
and 3D visualizations offer a more engaging way to showcase products and
services. The potential applications for this technology spans from marketing
campaigns through product design to virtual add space also allows companies
to allow their customers to engage with their brand in a completely new and
exciting way. Therefore, it is not surprising that both big and small business-
es are increasingly looking to 3D modeling and augmented reality (AR) as a
way to enhance the digital shopping experience. Brands like IKEA and Sepho-
ra have already implemented these features, allowing customers to better
appreciate intangible products. Shopify is now advocating for smaller com-
panies to do the same in order to create an immersive customer experience.
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