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BEZZERA

A Story Made in Italy

T he Bezzera family is We know a lot about your father managed to grow the family
closely linked to the
grandfather, but there are just
business, increasing production and
world of coffee, be-
cause of their products a few documents about your sales. Unfortunately he died young at
the age of 51, and my mother had to
father, Giuseppe Bezzera. What
and especially because the compa- can you tell us about him? replace him by leading the company. In
ny founder, Luigi Bezzera, is the 1961, when I was only 19 years old, I
genius-like inventor of the first My father was born in 1900, one took over the company.
espresso machine. On the web you year before my grandfather deposited
can find many sources, such as the patent of the first espresso machine. How was the beginning of your job?
articles or quotes about Luigi Bez- He took over the management of the
zera, his story has been widely told. company at 22/23 years old and faced At the beginning we were in Mi-
But we know just a little about the the complicated period of World War lan, in a very modest location, in Via
founder of the modern Bezzera, II. Those were difficult years in the Paolo Sarpi. There were 10 workers at
Guido Bezzera. It’s like a “mystery” management of the business: before the the time of my father’s death; after 10
that I want to dissolve with this outbreak of the Conflict there was the years the number of workers dropped
article through the interview with embargo of coffee wanted by the Brit- down to 2-3. With these few employees
Guido Bezzera and his son, Luca ish; then, during the War, everything I started my adventure. The decrease in
Bezzera, who is also the current became even more difficult, as you can the number of workers was determined
CEO of the family business. guess. Despite all these adversity, my by several factors. One of the most

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