Page 76 - #63 eng 电子版

c Opinion

Pictures by
Capt. F.L. Scheiber
Ham Youngsoo

“Pali-pali” Culture and Coffee Mix
An average South Korean drinks
“Pali-pali” is a common South Korean 500 cups of coffee per year
expression which means “Hurry up!” or “Fast-
er!” Pali Pali culture is the result of the rapid
rebuilding and industrialization of South Ko-
rea after the Korean War. The recovery was
supposed to take over 100 years, but has been
miraculously fast: the conditions, comparing
even to 40 years ago, are vastly different, and,
in almost all cases, immensely improved.
South Koreans were told: “If we work togeth-
er, we can improve the country. But we have
to hurry to be successful.”
As a result of Pali Pali culture, Korea is no-
torious for being one of the most fast-paced,
stressful and high-pressure environments on the
planet. Living and working in the environment

76