Page 69 - #49 English
P. 69

Spice Gelato
                 Most people associates spices
          with savoury food only. Spices can be
          used as food and medicine, and today
          they are also used in desserts. “Chinese
          has always been using spices in their
          desserts before Europeans adapt the
          idea to their own desserts. I have been
          in the industry for a long time and it’s
          about time we fuse our spices to western
          dessert like gelato, and it has to please the
          people’s palate as well.”
                 Personally, Wipaporn is an ice-
          cream lover herself. She tried spice infused
          ice-cream across the world, but they didn’t
          really catch the essence of the spices. So
          she set out to create her own ice-cream                                Compete to Improve
          that is flavorful and, at the same time,                                      “Thailand’s ice-cream industry is
          affordable!                                                            very active and competitive. Competition
                 “Our spice gelato is the result                                 is normal in the business world, and it’s
          of extensive research and training. We                                 normal for each brand to have their own
          learnt from our Italian friends, took basic                            vision and position. Competition will
          ice-cream courses, and read tremendous                                 attract more customers, both Thai and
          amount of books. We tried making ordi-                                 foreigner, as it offers more option. The
          nary ice-cream and carefully added dif-                                industry will continue to grow, and the
          ferent spices until we get the right recipe.                           more competitive it is, the clearer we see
          Our experience guided us on the gelato                                 the market grows,” Wipaporn shared her
          and spice combination, and the taste Thai                              perspective.
          people prefers. After the recipes were in-
          vented, how we present them to custom-
          ers is up to us,” Wipaporn said.
                 The sweetness is kept at mini-
          mum to allow the spices to play center-
          stage. They are a perfect dessert for ev-
          eryone as no artificial additives are added
          and each flavour is naturally colored by
          their respective ingredient. Currently,
          there are 18 flavors to choose from, in-
          cluding the best selling Chocolate Black
          Pepper, White Choc Pepper, and Lemon-                                   Special Thank
          grass Sherbet.                                                          Wipapon Limprana

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