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rate the story of the company from the early beginnings
until today: ninety years of heritage, technology and design,
with people, the worldwide specialty coffee community “Since my debut as a La Marzocco partner, I have always ex-
and the future placed at the center. pected from myself and my company to act as a La Marzocco
With the introduction of novel cultural projects,
initiatives and innovative products, both near Florence branch. I have always preached the team to pride itself in being
part of the La Marzocco family, and upheld the importance of
and around the globe, La Marzocco seeks to disseminate nurturing relationships throughout the local community. La
a new industrial humanism and coffee renaissance in 2017. Marzocco China is definitely the next step we have been looking
While the company has experienced significant expansion to take, and through our years of experience, I believe
in the past decade, it has not lost sight of its aim to express we shall succeed as a whole.” – Gordon Chang,
the values upon which it was founded 90 years ago by General Manager at La Marzocco China.
Giuseppe and Bruno Bambi: meticulously persevere the
manufacture of the finest in class specialty coffee equip-
ment, while encompassing people, heritage, technology
and design. At the same time, La Marzocco prides itself on
its keen desire to connect with local communities and build
relationships to enrich the lives of others.
La Marzocco China’s office and showroom is located
in Tong Ren Road district, in the Silver Tower of Jiu An “This branch opening symbolizes the beginning of a new era,
Plaza 258, and run by a team of industry professionals who where specialty coffee is ready to take on the mass market coffee
- through dedicated initiatives, events and education - work brands that are currently dominating the Chinese market……Be-
to promote and support the local specialty coffee move- ing 90 years old may seem ancient, but La Marzocco is a young
ment across the nation. brand at heart thats never afraid of pushing the boundaries in all
areas, be it tech development or marketing strategies. I am honored
to be able to participate in shaping its next
90 years, especially in a rapidly develop-
ing market such as China” – Douglas
Chang, marketing manager at la
marzocco china.

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