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If major coffee-consuming regions begin to imple-
menting such regulations, it will undoubtedly affect
coffee trade, particularly for us. The positive aspect is
that India is increasing its domestic consumption. Al-
though it still doesn’t match production levels, it’s a step
in the right direction. However, with regulations in place
and compliance costs rising, there’s a likelihood that
coffee will become more expensive in importing coun-
tries. This might lead to increased consumption of solu-
ble coffee, but only time will tell.
While regulations are necessary to protect our planet,
the governments of affected countries must play a major
Single Origin, Deforestation-Free Coffee role in disseminating information and providing infrastruc-
ture and laws to facilitate coffee export/import. Illegal
Another aspect to consider is the potential ripple effect deforestation must end, but there should be government
of the EU’s focus on implementing these regulations. Other intervention to prevent extreme consequences for families
regions like the UK and US are likely to follow suit soon. reliant on these commodities for their livelihoods.
The UK, through the Environment Act 2021, is also taking As a farmer, regulations like these can either bring joy
steps to combat deforestation, planning for similar regula- or worry about the future of our livelihoods. The speed at
tions regarding commodities linked to deforestation. Sim- which reactions occur will depend on the intermediaries
ilarly, the US has worked on a ‘Forest Act’ and is moving and parties involved in our coffee chain. Soon, specialty
towards regulations that restrict the import and sale of coffee may be replaced by “Deforestation-Free Coffee”
certain products. While coffee is not currently included, worldwide, making it truly special.
there is a chance that similar products mentioned in the So…how does “Single-Origin, Deforestation-Free
EUDR could be added to the US list. Coffee” sound?

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