Page 106 - CTI83_EN
P. 106

T

                                                                                                                      cause of the typical matching of ‘green and red’,   technology  to  supplement  the  tea  drinking
                                                                                                                      we chose Dahongpao (Red Rope Tea).” BASAO   space.” In BASAO’s design philosophy, all their
                                                                                                                      team told us. As a representative of Fujian Rock   works are the different interpretation of mod-
                                                                                                                      Tea, Dahongpao is a type of Oolong with strong   ern specialty tea, – being tea leaves, tea bags,
                                                                                                                      flavor, enough to balance the sweetness of milk   cold brews, chajito or tea ice cream – in line
                                                                                                                      products in ice cream. With coffee, chewy bub-  with their expectation of “one brew in a life-
                                                                                                                      bles  and  an  upside-down  “dropped”  cone,  the   time”. Before going online, BASAO took 7 years
                                                                                                                      drink reached a higher stage of texture.  to refine its supply line, setting their foot in
                                                                                                                                                             core tea production areas from Nepal to Japan
                                                                                                                      Localized Modernity                    and  from  Wuyi  Mountain  to  Ali  Mountain.
                                                                                                                                                             With about 40 tea gardens as partners, it even
                                                                                                                          “This ‘innovation’ has been practised in   set the same picking and processing standard
                                                                                                                      Hong Kong, but this time, we brought back a   for tea leaves and tea bags.
                                                                                                                      different  flavor.”  Rooted  in  Xiamen,  BASAO   “The only difference (between tea leaves
                                                                                                                      took a courageous step to set up an offline store   and tea bags) is the way to drink. The quality
                                                                                                                      in Hong Kong, a metropolis where modernity   shouldn’t  give  way  to  convenience.”  In  their
                                                                                                                      and  tradition  coexist  and  conflict.  With   opinion, it is better to live in the present, in-
                                                                                                                      avant-garde  efforts,  BASAO  replied  to  the   stead of defining what a good life should be.
                                              It starts with the moment                                               challenge of “modernizing specialty tea” with    Within the short time of enjoying a cup of tea,
                                                                                                                                                             one can find back the inspirational moments
                                                                                                                      its  own  answers.  In  its  tenth  anniversary,  it
                                            of taking a set of exquisite                                              came  back  to  its  birthplace  to  launch  a  new   that blurred by fast urban pace, and remember
                                                                                                                      store.  “The  urban  tea  lifestyle  derives  from
                                                                                                                                                             the details they have neglected. This is the “true
                                             tray and hand-made cups.                                                 tradition  but  emerges  to  a  more  fashionable   essence”, which hides behind an exquisite tea
                                                                                                                                                             bag and decoded by the 3 brewing factors: time,
                                                                                                                      look. We don’t want to limit tea with the tra-
                                                                                                                      ditional way of hot brew, and we will also add   temperature and water.



        Wellness and      Frost Version of Tea                  Hongyu stood out because of its unique tonality.
        Mindfulness                                             Tea-flavored ice cream is not very uncommon, as
                              In the tourism realm, it is known that Andaz   Matcha and Oolong tea flavors are frequenters of
        The urban tea lifestyle
                          never toes the line. As a luxury hotel brand of   freezers.  Different  from  these  common  teas,
        derives from tradition
        but emerges with a   Hyatt Group, Andaz is named after an Urdu word   Hongyu presents a special mix of cool mint and
        more fashionable look.  meaning  “ego  style”,  delivering  an  innovative   rich cinnamon, showing a clear layer of flavors after
                          interpretation of urban lifestyle in London, New   simple brewing. With cold cream, it gives a feeling
                          York, Tokyo, Seoul and other cities. The branch   like an afternoon zephyr caressing a leaf.
                          in Xintiandi, Shanghai, even removes the bound-  In less than a month, BASAO brought its
                          ary of architecture space, parking a dining car in   tea ice cream to Two-hand DIY Market, the sec-
                          the middle of the hotel plaza. During the Mid-Au-  ond station of its summer parade. In mid-July,
                          tumn  Festival,  the  rich  aroma  of  fresh  pork   under sinister sunrays, Lefor KAFFE was ready
                          mooncakes left the car and white collars working   to set up its new store. Its friendship with BASAO
                          nearby and even online visitors were taken aback.   heated up, offering a packaged creation of tea,
                              For sure, the dining car in Andaz Xiamen is   coffee and ice cream.
                          not from Shanghai, but also a destination created   “Our inspiration came from our greetings
                          by Andaz. Sugar Pavilion, its all-day MIX social   in the market. The owner of Lefor KAFFE came
                          canteen which has inherited the fashionable and   to our stall with a transparent can to take some
                          modern gene, joined hands with BASAO to pres-  ice cream. We joked with him, ‘Just pour a bit of
                          ent “Riyuetan Hongyu Black Tea Ice Cream”.  coffee in and you will have a cup of Affogato’.”
                              “As the Food and Beverage Director in this   Then the cooperation followed, but the idea of
                          Andaz comes from Taiwan, the neighbouring prov-  “Dropped  Ice  Cream”  was  decided  at  the  last
                          ince of Xiamen, we feel it meaningful to choose   minute. “We instantly decided on the partner for
                          Taiwan  Tea.”  BASAO  team  said.  The  Riyuetan   their  SOE  called  Watermelon  Champagne.  Be-


     108                                                                                                                                                                                                         109
   101   102   103   104   105   106   107   108   109   110   111