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Society

Barista inside: Revolutionary milk system

Best Foam delivers outstanding barista-level milk foam quality

Schaerer, the Swiss traditional coffee machine
manufacturer, is introducing Best Foam, a patented revo-
lutionary milk system. Through the system's innovative
technology, the hospitality industry can now enjoy the ben-
efits of superior barista-level milk foam in the preparation
of delicious coffee-and-milk specialities. For any desired
recipe, the system delivers outstanding milk foam varieties
based on the SCAE standard – with consistent quality and
incredible simplicity thanks to the "Easy Setting" concept.
This concept has enabled Schaerer to perfect the fully
automated preparation of individual milk-based coffee
creations that live up to its "Barista inside" motto. In next
to no time, customers get an exquisite Cappuccino that
meets the WBC standard (World Barista Championship)
and features the characteristically dark espresso ring, as
well as a latte art Cappuccino. Those who like things a bit
more extravagant can serve a "Fujiyama" chociatto or white
americano "macchiato". And for the kids, the aromatic
cold-milk creations with fluffy, spoon-scoopable foam are
an appealing selection. Best Foam will be available for the
Schaerer Coffee Art Plus starting in mid-2015.

For more information, please visit www.schaerer.com
The new milk system will be available for the Schaerer Coffee
Art Plus starting in mid-2015.

4 World Coffee Event will launch at HOTELEX 2016

World Coffee Events (WCE) announces that it will
bring the World Latte Art Championship, World Cup Tasters
Championship, World Coffee Roasting Championship, and
World Coffee in Good Spirits Championship to HOTELEX
in Shanghai, China. The event is taking place from March
29th to April 1st, 2016.
“WCE feels strongly that these events will prove a
major success in China with the support of the local Spe-
cialty Coffee community,” says Cindy Ludviksen, Managing
Director of WCE.
“We are very honored to be the host of WCE com-
petitions and we will go all out to provide the best stage for
you!” says Wang Mingliang, founder and director of UBM
Sinoexpo.
The competitions will be held over four days at
the Shanghai New International Expo Center. Show orga-
nizer, HOTELEX welcomes exhibitors from the coffee, tea,
bakery, baking machine equipment, dessert, and beverage
industry categories. For more information, please visit
www.hotelex.cn.
The 2016 World Barista Championship and
World Brewers Cup will take place at the Speciality
Coffee Association of Europe’s World of Coffee Event
in Dublin, Ireland, from June 23-25, 2016. For more
information, visit the World Coffee Events website at
www.worldcoffeeevents.org

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