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ness, perfect for making creamier and smoother ice-cream. Pairing Trend
Hokkaido milk is a very famous product as everything from With tropical climate, ice-cream is always a good choice
the breed of the cow, the environment, and how the cows are when it comes to delicious treats in Thailand. Although there
raised, add up to the top-notch quality of the milk. are thousands of brands in the market, Pongsiri still believes ice-
If you still wonder if Hokkaido Softkream’s ice-cream cream will continue to be a popular choice for consumers. “Cur-
could match its Japanese counterpart, Pongsiri confirms that, rent ice-cream trend is ice-cream pairing with well-presented
“you can be 100% sure of the quality because the ingredients sweets or snacks because people nowadays love to take a photo
are imported from Japan and there is no extra addition on our and post it online before they actually taste it. There is a brighter
end at all. Once we receive the ingredients, they are opened and future for ice-cream industry as there are plenty of corner we
go straight into the ice-cream maker!” haven’t touch. As for the future of Hokkaisdo Softkream, we
would be keeping an eye on Japanese ice-cream trend to bring
Menu to Thailand. We might introduce some new flavours as there
Of course ice-cream is Hokkaido Softkream’s main are over 50 flavours in Japan. However, it has to be carefully
product, but the brand also offers “Hokkaido Ice” and take- selected to match Thai consumers because some flavour like
home ice-cream. “We have 7 ice-cream flavours - Milk, Choco- Sakura is only sakura-scented ice-cream, not an actual flavour.
late, Green tea, Strawberry, Blueberry Melon, and Apple- In the future, we’d love them to develop a low-fat ice-cream to
mango.” The latest addition, and the rising star of Hokkaido keep up with the healthy living trend,” Pongsiri shared his view
Softkream is Cremia. This rich premium soft-cream is served on Thai consumer trend.
in a French Langue De Chat cookie cone, and it is the cham- If you crave an authentic Japanese ice-cream and don’t
pion of all ice-cream across Japan in an ice-cream competition. want to fly across the sea to get it, Hokkaido Softkream is your
Lucky for Thai people, Cremia is only available in Japan and answer. Just head to any of the following branches and enjoy!
Thailand! Hokkaido Softkream Emporium, Siam Paragon, U Chu Ling
“As for the cones, there are 3 kinds to choose from. 1. Building, Siam Square Soi 7, and the up Rama 3.
Original cone which is shaped like a flower and reflect its Japa-
nese origin; 2. Crispy maple cone which is mixed with maple
syrup for sweetness and scent; 3. Cookie cone which is made
especially for Cremia.”

Special Thanks
Pongsirii Rojanawiroj: Hokkaido Softkream
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