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Design
Article by Ed Arvidson/Photos by Coffee t&i Thailand
Designing A Specialty Coffee Shop Part
1
If you are planning to open a Specialty Coffee shop,
then developing an efficient store design will be one of the most
important factors in positioning your new business for success.
Speed of service is critical to the profitability of a coffee
business. An efficient ergonomic store design will allow you to
maximize your sales by serving as many customers as possible
during peak business periods. Even though your business may
be open 12 to 16 hours a day, in reality, 80% of your sales will
probably occur during 20% of those hours. Coffee is primarily
a morning beverage, so your busy times of day may be from
6:30AM to 8:30AM, and again around lunchtime. If you have a
poor store layout, that does not provide a logical and efficient
flow for customers and employees, then the speed of customer
service and product preparation will be impaired.
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