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C Story / Zhoe Zhang Photo / Beca Tea
Beca Tea
Reintroducing
Tea You
For the younger generation of Chinese, tea is familiar but also a stranger. As Chinese, we all have
childhood memories of going to tea houses with our parents and drinking tea from our grandpar-
ents’ Zisha teapot. The bitterness in the hot drink, the gossip among the elders, and the Mah-jong
noise were not “the cup of tea” for children. Growing up, we started to fall in love with bubble
tea. However, the new-style tea differs from the authentic, where the ingredients added in
become the protagonist. To break the current dilemma of the tea-drinking experience, Malaysia’s
innovative tea brand, Beca Tea, aims to reintroduce tea to the world, especially young people, by
giving them a whole new pure tea-drinking experience.
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