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           Despite these women
           receiving unideal land
           to grow on, they were
           resoundingly  eager
           and driven.







                                                                                                                                                                     living on or below the poverty line—it’s meant to be con-
                                                                                                                                                                     fronting and a jarring contrast to coffee as we know it,”
                                                                                                                                                                     says Julia Tink, St Remio co-founder. Supporting Rwandans’
                                                                                                                                                                     coffee  means  lifting  Rwandan  farmers,  they  live  and  we
                                                                                                                                                                     have this drink we enjoy all over the world in the future.
                                                                                                                                                                     Our choices mean something, and, no matter how many
                                                                                                                                                                     corporate signatures are inked, we cannot forget that we
                                                                                                                          Curious what the Rwandan government is doing for   are the ink in the pen.
                                                                                                                      this economic sector, Daniel assures that it is always sup-  “If  we  sit  in  offices  and  think  coffee  will  come,  it
                                                                                                                      porting  farmers.  “But  the  problem  is  finance,”  he  says.   won’t come like we think. We need to think of the sourc-
                                                                                                                      There is even a system in place in Rwanda called Nkun-  es,” Daniel says. The documentary The Real Cost of Coffee
                                                                                                                      ganire,  roughly  translating  to  “I  support  you.”  It  is  not   is  the  precise  outcry  designed  to  forge  this  link  to  the
                                                                                                                      enough.  It  can,  for  instance,  discount  fertilizer,  but  it   sources. “The title is really a double entendre. The Real
                                                                                                                      cannot do more because the entire country depends on   Cost  of  Coffee  can  be  seen  as  what  we  pay  for  a  cup  of
                                                                                                                      agriculture. The government is just not able to meet all   coffee here in Australia, or it can be seen as the human
                                                                                                                      expectations. Coffee-growing humanity justly needs cof-  cost  of  coffee.  You  might  think  of  it  one  way  but  leave
                                                                                                                      fee-drinking humanity’s help.                  thinking about it in the human sense as opposed to the
                                                                                                                          These women, Martha, Francine, these farmers, these   dollar value,” says Julia.
                                                                                                                      business owners—a transformation made possible by efforts   In recent weeks, Kenya and Tanzania, two other glob-
                                                                                                                      like  St  Remio’s—face  a  daunting  internal  threat.  “Some   ally recognized coffee sources in Africa, have been hit with
                                                                                                                      people don’t understand; there is a need to sensitize the   disastrous flooding that has not only destroyed crops but
                                                                                                                      young generation,” Daniel cautions. The owners of coffee   has also thrown the livelihood of farmers into chaos.  If the
                                                                                                                      now  are  aged  and  the  young  people,  seeing  what  their   world diversifies its coffee sources and demands mainte-
                                                                                                                      families  went  through,  do  not  want  to  grow  coffee.  The   nance  and  care—of  the  coffee  farms  and  coffee  farmers
                                                                                                                      Rwandan people, this coffee’s truly exceptional spark, is   alike  that  currently  exist—this  beloved  beverage  will  be
                                                                                                                      being suffocated now and in the future. “This challenge,   fortified against climate calamities. By investing in Rwan-
                                                                                                                      the young generation, they like things that bring big mon-  dan coffee farmers, coffee will be deliberate, prepared, and
                                                                                                                      ey, and for coffee you have to wait,” Daniel continues. When   protected. Coffee cannot risk its own demise by placing all
                                                                                                                      the  international  community  bolsters  coffee  activity  in   its cherries in one basket, and to permit the abuse of Rwan-
                                                                                                                      Rwanda,  that  generational  resistance  shrinks  because   dans who produce coffee is to let an unaffordable basket
                                                                                                                      younger Rwandans are able to see a supported future in the   rot or be lost to flood waters. Regarding what things Rwan-
                                                                                                                      business.  When  coffee  is  defined  by  prosperity  and  not   dan coffee can teach us, what sustainability lessons can be
                                                                                                                      struggle, waiting the three to four years for a coffee tree   extended  beyond  Rwanda,  there  exists  no  more  perfect
                                                                                                                      to bear fruit is no longer irredeemable.       encapsulation  than  Daniel’s  choice  words  to  the  global
                                                                                                                          Rwandan cooperatives need investment and support   coffee consumer: “If a farmer is well maintained, the source
                                                                                                                      from companies and the global marketplace, but consumers   of coffee is well maintained. If farmers have a good life,
                                                                                                                      have power too, even if they cannot develop a cupping lab   then whatever comes from coffee will be attained.”
                                                                                                                      or buy goats. For that Rwandan woman, who had—unbe-  Listening  carefully  to  Rwandan  coffee  farmers  and
                                                                                                                      knownst to her—been farming for fifty years the gold of   throwing  every  ounce  of  ourselves  into  the  people  and
                                                                                                                      the trees that becomes the second most consumed beverage   families that make it all possible needs to be a priority, not
                                                                                                                      in the world, Trent bought her a bed. She had never had   a second thought. It is an uphill battle, a thousand that is,
                                                                                                                      one. “The fact that 80% of the world’s coffee farmers are   that we should all be breaking our backs to climb.


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