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C  Story / Yiping Guo
                                                                                                                      Beans






                                                                                                                      &






















                                                                                                                                    Bargaining






















                                                                                                                      Brewing Labor Revival


                                                                                                                      I       n September 2022, the U.S. state government
                                                                                                                              published an article on its official website on
                                                                                                                              the growing unionization across the country,
                                                                                                                              highlighting the case of Starbucks. The govern-
                                                                                                                      ment’s unusual attention to employment relations issues
                                                                                                                      in the coffee industry might have seemed slightly con-
                                                                                                                      fusing at the time, but it was later justified by the surging
                                                                                                                      labor movements in the following year, including a series
                                                                                                                      of Hollywood strikes and unions winning historic contract
                                                                                                                      gains  against  giant  organizations  such  as  Ford.  Simply
                                                                                                                                                                                                      53
                                                                                                                      put, one of the key social trends in America at the moment
                                                                                                                      is the revitalization of trade unions, and the coffee in-
                                                                                                                      dustry is at the center of it.


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