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         Look for people who                            that I’ve received from people across Australia and interna-
                                                        tionally. People take the time to message me and I am at a
         are willing to help and                        loss for words. I still see the trophy when I walk past it and
         don’t be afraid to ask.                        wonder if it’s really there.

                                                        I’m really happy for you, Anthony. It was well deserved.
                                                        You are an inspiration to many baristas. What advice
                                                        would you give them who are thinking about competing?
                                                        The first thing I’d say is, don’t get intimidated by competition.
                                                        There are many moving pieces and it’s difficult, I agree. But
                                                        at the end of the day, there are only a couple of things you
         Just to give you context on this, in order to build trust we
                                                        really need to focus on particularly when you get started. You
         wanted to make sure we’re delivering the experience, and in
                                                        need to understand the rules, score sheets, and serve good
         order to make sure we’re delivering upon the experience, we
                                                        quality coffee. That itself will get you really far in the com-
         wanted to make sure that we explored every variable we
                                                        petition. Once you’ve locked that down and created that
         possibly could. From roasting all the way through to the cup.
                                                        foundation, there’s a lot more attention you need to put on
         We even thought about the type of spoon to use and how to
                                                        other areas like your presentation and the concept. When
         stir it. Every little detail possible. As a part of that exercise,
                                                        you are competing for the first time, it might be wise to have
         we explored milk. We tried different milk brands and types
                                                        a concept simple enough so you can execute it well. Finish
         of milk—full cream, high fat, skinny milk, lactose free, com-
                                                        within time, don’t break any rules, make good quality coffee,
         bination of different milk blends and, of course, freeze dis-
                                                        and you’ll do pretty well. Start with something achievable
         tillation as well. Jack Phillips and my coach came up with this
                                                        like that and be mindful to not overwhelm yourself as you
         idea to freeze dry the milk. We’ve got a freeze drier here at
                                                        start out. Use the competition as a way to improve your skills.
         Axil Coffee and tried it because we didn’t want to leave any
                                                        It’s easy to get caught up focusing on the result but keep in
         stones unturned. When we recombined the milk powder with
                                                        mind so much of the reward is in the process. I’ve learned so
         the milk, we realized we were on to something exceptional
                                                        much about coffee through the preparation. I’ve another       people with much more experience than me. I want to go   That’s true. I know we can’t predict anything but how
         and refined the process going forward.
                                                        bonus tip for you, look for people who are willing to help and   all in and improve my barista skills further and everything   do you think the coffee industry will change in the next
                                                        don’t be afraid to ask. You won’t get it if you don’t ask. Either   that goes behind it.                      few years?
         What was your experience like competing in the World                                                                                                         Two words—customer experience.  If we want this industry
         Barista Championship?                          way you have nothing to lose.                                                                                 to thrive, we really need to justify charging higher prices to
         Funnily enough, it wasn’t as different as I expected it to be.                                               What about the baristas, what do you think is the most   people, and that is through connecting customers to special-
         I  have  competed  at  the  Australian  nationals  for  the  past   I would have imagined anybody to be easily intimidat-  important skill for them to have?  ty coffee. We need to find better ways of expressing special-
                                                                                                                      If I had to pin it down to one thing, it is the ability to know
         seven years, and the WBC felt familiar. The scale of the   ed. The competition was tough this year, especially for   how to learn. Give a man a fish and he’ll eat for a day but   ty coffee to the consumer whether that’s through the language
         competition was definitely much bigger, and the organization   the Australia nationals. I could see that you were all   teach him how to fish and he will eat for a lifetime. That’s   that we use, through tasting protocols, or the cafe experience.
         was more structured.                           about staying in your lane, believing in the work that
                                                        you have done leading up to the competition. The pre-         something that I’ve learned through my years of competing,   I think there’s a lot of potential to be creative in what that
                                                        sentation was spot on and very impressive to see. You         how to manage my sessions and to teach myself. To learn how   looks like, and I feel that’s where the industry is heading.
         You felt very confident, very comfortable. I could see                                                        to break down the process and understand variables. What
         that in your presentation.                     definitely have more resources and a voice now than            goes hand-in-hand with how to learn is learning to practice.   Last question, I’m actually very curious about the cof-
         I think I did. As a team, we had given our best and knew that   you did before. How do you feel about this, Anthony?
                                                        I feel excited and have a greater sense of responsibility. I’ve   This is something I feel a lot of baristas can benefit from. For   fee scene in Australia. What are the ongoing trends
         there was nothing else we could do.
                                                        realized what I say has more reach and impact. I definitely    eg. Baristas can spend four hours making coffee in the train-  right now?
                                                        want to contribute to the industry and share ideas that will   ing room without actually further developing their under-  We’ve seen more cafes adopt frozen coffee and/or multiple
         It’s been seven years since an Australian has won the                                                        standing of the whole process. The key is to know how to   coffee menus showcasing different coffees reminiscent of
         WBC and that too, on home ground. I also read that   help benefit the coffee stakeholders. It’s exciting to have this   focus on one particular thing, slow it down to the point of   what you’d see on a wine menu.t We’re also seeing more
         you  have  been  competing  in  the  Australian Coffee   avenue and I’m looking forward to what’s in store for me.   perfection, and speed it up until you master it.  emphasis on milk, freeze distilling, weighing the milk in the
         Championship for the past seven years, and now you                                                                                                           cup and more.
         have  both  the  crowns!  It  must  be  surreal,  I  want  to   What would you like to work on next? Are there any
         know more. How do you feel? How did Australia react   personal skills or industry-related issues that you would   We humans love to overcomplicate things. Love that   Excellent. This shows that either consumers are willing
         to your big win?                               like to work on?                                              advice of going back to basics.                 to experiment or that they are aware of the new tech-
                                                                                                                      We‘ve seen this with baristas all the time and I’ve been there
         It’s something I’ve always dreamt of, for a really long time.   I  definitely  want  to  create  partnerships  with  companies
                                                        that I’ve worked with over the years. The opportunity to      myself early in my career. If the coffee isn’t where it needs   niques and innovation taking place in barista competi-
         To finally reach your goal is an incredible feeling. I can’t
                                                        work with the equipment, develop an understanding and         to be it first requires a look at some of the core fundamentals   tions. I am excited to see what’s next for you, champ. I
         describe the feeling exactly, but I’m somewhere north of
                                                        innovate in that area sounds exciting. My focus has always    of dosing, distribution, tamping and recipe development   have a feeling that you are only getting started and this
         happy, humbled and grateful. It’s inspiring to see the support
                                                        been in barista skills. I leave the sourcing and roasting to   before jumping to obscure variables.           was a teaser of something great yet to come from you.
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