In the heart of Italy, SIGEP WORLD 2025 has brought together industry professionals, enthusiasts, and innovators under one roof to celebrate the realms of coffee, gelato, bakery, pastry, and pizza. The first two days have already showcased a dynamic mix of traditions revisited, cutting-edge innovations, and fierce competitions that have left attendees buzzing with excitement and inspiration.

Brewing Tradition Meets Future Trends

On Sunday, January 19, participants flocked to the Sustainability District in Hall B1 for a thought-provoking discussion on “Coffee Technology in Cuba between Tradition and Future.” The presentation delved into how traditional Cuban coffee cultivation is evolving amidst new technologies, emphasizing sustainability and innovation. Industry experts shared insights into consumer attitudes towards environmentally conscious practices, setting the stage for ongoing conversations about the integration of tradition and modernity.

Simultaneously, the “Sustainability in Foodservice” session illuminated the importance of aligning consumer preferences with innovative solutions. Attendees learned about emerging trends, including how businesses can adapt to a shifting marketplace that increasingly values ​​sustainable practices. These insights are crucial for anyone looking to thrive in the competitive landscape of coffee shops and food services.

As the day progressed, excitement built around the “Cup Tasters Italian Championship” and the “Gelato Europe Cup” award ceremonies, which celebrated the best talents and innovative products within the coffee and gelato communities. The atmosphere was electric as competitors showcased their skills, while industry veterans share their latest creations, inspiring a new wave of culinary excellence.

During the 2025 Italian Brewers Cup Championship

Competitions Highlighting Culinary Craftsmanship

Monday, January 20, marked the beginning of fierce competitions. The Coffee Arena in Hall D1 buzzed with energy as participants battled it out in the CIGS – Coffee In Good Spirits Italian Championship and the Brewers Cup Italian Championship. These contests not only highlighted the intricate skills of baristas but also fostered a spirit of camaraderie among competitors eager to share their passion for coffee.

In the Gelato Arena, the Gelato Festival World Masters kicked off, showcasing the artistry and craftsmanship behind this beloved dessert. Both seasoned artisans and new talents presented their signature flavors, incorporating unique ingredients and innovative techniques. The competitions are not just about winning; they serve as a platform for creativity and connection within the gelato community.

Over in the Sustainability District, discussions continued with a focus on pivotal topics such as the impact of packaging regulations on the foodservice industry during “Is PPWR a Revolution for FoodService Packaging?” and the pressing challenges of “Coffee at the Time of Climate Change and Inequalities.” These talks further reinforce the importance of sustainability in the coffee and gelato sectors, emphasizing the need for tangible solutions in today’s climate-conscious marketplace.

Entries for the Gelato Europe Cup Competition

A Celebration of Craft and Community

The presentations and competitions at SIGEP WORLD 2025 reflect the dedication and passion of the coffee and gelato community. The sharing of knowledge, innovative product showcases, and the celebration of talent create an enriching environment for everyone involved. Big names in the industry are unveiling their The latest products, from coffee beans to gelato machines, provide attendees with firsthand experience of cutting-edge advancements.

As the expo progresses, SIGEP WORLD 2025 promises even more excitement and valuable insights. The community continues to foster a dialogue that bridges the gap between tradition and future trends, ensuring that both coffee and gelato remain cornerstones of culinary culture.

Stay tuned for more updates from the remaining days of this vibrant expo, where the world of coffee and gelato continues to unfold in inspiring ways!